Affiliate Marketing can be a great way to build wealth and capitalize on the traffic you are pushing to your site from PPC and SEO efforts. Basically you are letting Google put ads on your site via AdSense, and every time someone clicks on one of those ads, you get a commission. It isnt much, can be pennies at a time, or sometimes dollars at a time (depending on the cost of click youre sending to Google). But bottom line – as long as it costs you less to acquire those clicks than the commission youre receiving, it will make you money.

Remember, you want to pay less for the click than Google Adsense is going to be paying you for it. You have to find ways to get traffic on your site that will be willing to use long-tail search terms that you have paid very little for. For example, let’s say that your site is promoting DUI Attorney, or some click that is equally high-dollar. Since that runs about $30 for each click on Google, your commission from AdSense is going to be much higher than if you were advertising for something which only cost $5 a click.

So, you’ve discovered a low-cost long-tail search term keyword, such as ‘DUI Attorney Pasadena CA’. When you place a bid for a position that is lower, for example 25 cents for each click, you have hopes that these less expensive clicks will draw an audience to your website.

From here, the content of your website should add value to these clicks by providing things like articles on DUI, or reprinting traffic reports local to Pasadena. These things will attract people to what you have to offer even more through our AdSense advertisement, and you can profit by $1 for each click. This this scenario, the profit that you receive from your 25 cent investment is very fair, but it’s also a practice that’s filled with risk, and it might be expensive if this audience doesn’t actually result in a majority of conversions. There have been plenty of people who have failed at purchasing low-cost clicks and attempting to resell them at their websites. If you invest money, and time to make mistakes, you’ll eventually discover your own perfect combination of factors to create a profit.

If you can’t afford the money or time that this process requires, you can concentrate your efforts on long-tail keywords. By optimizing your website correctly, you can generate an organic boost by going after keywords that are less sought after. With this method, your CTR is irrelevant, and you won’t spent lots of money trying to find the right formula. Time is all that you need to invest to make this work. And once you’ve invested your time, it definitely won’t cost you cash, whether it fails of ultimately succeeds.

Tags: Online Advertising

Share This

Tweet This Post